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E-liquid (also known as electronic cigarette liquid, e-juice, juice, and nic juice) is the essential ingredient in using an e-cigarette. Without it, you can’t enjoy all that e-cigs have to offer. There are thousands of flavors out there on the market today, and that number is growing. The main ingredients to e liquid include; Propylene glycol (PG), Vegetable Glycerin (VG), nicotine, and flavoring.

PG/VG Ratio

Any bottle you look at you will see a PG/VG ratio or a VG percentage. This is stating how much of what ingredient is in the bottle. Take the photo below, on the left side of the bottle it shows a percentage: 70% VG. The bottle is stating that 70% of the ingredients is Vegetable Glycerin. Depending on your preference, you want this higher or lower. Higher VG lets you blow whiter, bigger clouds with a slight sweet taste and lower VG means less clouds.

Odin by BW e-liquid

70% VG e-liquid

E-liquid is turned to vapor between the temperatures of 100-250 °C (212-482 °F). Which the user inhales, then exhales. As for nicotine, that is gauged in the metric system and how many milligrams of nicotine is for each liter of product. A 3-mg bottle of e liquid means that there are 3 milligrams of nicotine per liter, you might see 3 mg/mL on some bottles. The higher the milligram count, the more nicotine is in it. Most companies provide the following options; 0 mg, 3 mg, 6 mg, 9 mg, 12 mg, 18 mg, and 24 mg. Some companies go higher than this but there are not many.

As it stands,

There are no manufacturing standards for e-liquids. So, I advise everyone reading this to ask how your liquids are made. First tier manufacturers use labs, gloves, hair covers, etc. but these are few and far between at this time.

Fun fact, some companies say on their product that its 70/30 ratio PG/VG but this is impossible. It is implying that 100% of the liquid is just PG and VG, if that’s the case there would be no nicotine or flavoring to the product.